Attività di Ricerca

Paper

Native Advertising

  • Iacobucci, S. & De Cicco R. (2019) “Users Awareness of Native Advertising from Instagram Media Publishers: The Effects of Instagram’s Branded Content Tool on Attitudes and Behavioural Intent” – in press @ International Journal of Internet Marketing and Advertising;
  • De Cicco R., Iacobucci, S., Pagliaro, S. (Working Paper) “The role  of congruency on Instagram influencer sponsored partnerships”

    Behavioral Economics & Finance

  • Cannito, L; Iacobucci, S. & Palumbo, R. (Working Paper) “Talking about the future and economic decision making: evidence of differences in temporal and probabilistic discounting in Italian Speakers” .

  • Iacobucci, S.; Monaco, E., Cannito L., Palumbo, R., Working Paper) “CEOs temporal orientation and risk propensity in earnings conference calls:
    the use of language as determinant of financial  corporate
    ” .

Presentazioni a convegni:

  • Iacobucci, S. Cannito L. & Palumbo R. (2018) “Temporal Discounting through Psycholinguistic Dimensions of Time Orientation” – presentato presso:
    Convegno Internazionale SABE/IAREP 2018 – Università del Middlesex, Londra;
    3° Workshop Internazionale  “Modeling Emotions With Economic Theory” – Soleto (LE), Italia;

    Research Think Tank @ Ph.D. in “Urban Studies and Regional Science” Gran Sasso Science Institute – L’Aquila, Italia